As we all know, in the early stages of digital and intelligent transformation, companies need to invest a lot of capital costs, and this is enough to dissuade many small and medium-sized ceramic companies that lack financial strength. In view of the high transformation costs and weak trial and error capabilities, even though digital transformation is imminent, most small and medium-sized ceramic companies have a muddling mentality and insist on following the old path, and will eventually be eliminated in the fierce market competition.
In order to guide more small and medium-sized ceramic enterprises to undergo digital transformation, many local governments have launched a series of blockbuster policies, among which Foshan has provided the most real money. This year, the Foshan government has provided a total of over 110 million yuan in support funds to ceramic enterprises through innovative measures such as promoting tens of billions of digital support policies and taking the lead in selecting digital demonstration benchmarks among prefecture-level cities in the province.
5 Foshan ceramic companies were rated
Digital Intelligent Demonstration Factory
On September 13, the Foshan Municipal Bureau of Industry and Information Technology announced the review results of the 2022 Foshan Digital Intelligent Demonstration Factory. Six companies are planned to be selected as first-level digital intelligent demonstration factories, 10 companies are planned to be selected as second-level digital intelligent demonstration factories, and 10 companies are planned to be selected as third-level digital intelligent demonstration factories.
Among them, 5 are ceramic sanitary ware and related supporting companies, including: Mona Lisa is planned to be rated as a first-level digital intelligent demonstration factory and will receive a bonus of 20 million yuan; Kohler and Henlitai are planned to be rated as a second-level digital Intelligent demonstration factories will receive bonuses of 15 million yuan and 13 million yuan respectively; Xinmingzhu and Jinyitao are planned to be rated as level three digital intelligent demonstration factories, and will each receive bonuses of 10 million yuan.
It is understood that the digital intelligent demonstration factory refers to the effective management of digital workflow, information flow, logistics and capital flow inside and outside the manufacturing enterprise to achieve resource sharing and high degree of work collaboration to build a new digital planning and decision-making , implement an intelligent manufacturing system to realize the integrated operation of all business processes in the factory, and have a prominent demonstration role in production, operation, design, decision-making, products, Internet of Things, big data, cloud computing, information security, etc.
With the advent of the digital age, if traditional ceramic companies want to take advantage of the digital economy, they must build new smart factories, digital factories and smart workshops to help upgrade their smart manufacturing capabilities and integrate the new generation of information Technology penetrates into all aspects of design, technology, production, logistics, etc., and uses digital technology to reduce transaction costs, management costs, financial costs and other types of costs, and improve resource allocation efficiency, operational efficiency and labor productivity.
The Mona Lisa high-board demonstration workshop was put into construction in July 2020. It brings together the world’s cutting-edge ceramics such as Italian Sacmi continuous roller press, Industry 4.0 intelligent glaze line equipment, and oversized slate inkjet machine. Slate intelligent manufacturing equipment, seven-layer drying kiln, intelligent billet storage system, mobile handling robot AGV forklift and other energy-saving and efficient intelligent equipment. Mona Lisa Intelligent Manufacturing Digital Center uses green energy and green technology to achieve green production throughout the process. Mona Lisa has also launched a marketing digitalization project to create an advanced management support system composed of a large supply chain and a large marketing chain.
Starting in 2017, Xinmingzhu invested 350 million yuan to build the first green smart manufacturing demonstration factory for architectural ceramics. In addition, the digital demonstration factory of Guanzhu Ceramics, a subsidiary of New Pearl, has recently become popular in the industry. This digital demonstration factory is based on the industrial Internet platform and uses "5G communications, digital twins, big data, AI artificial intelligence, BI assisted decision-making", etc. Technology and intelligent production lines realize the digital operation of the entire business chain from customer order acquisition, to R&D and design, procurement and supply, production and manufacturing, warehousing and logistics, and finally to market launch and sales services; in the manufacturing process, we have established a comprehensive system from factories to workshops. , the lean production and management system from the production line to the equipment level makes the production process more lean and efficient, achieving quality improvement, efficiency increase, cost reduction, and inventory reduction.
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In addition to the above-mentioned ceramic companies, ceramic companies such as Marco Polo, Wrigley, Dongpeng, Shuncheng, and Oceano have also increased investment in intelligent production, intelligent warehousing and logistics, and digital marketing, and actively embraced digitalization. .
Up to 25 million yuan
33 Foshan ceramic companies received digital intelligent transformation awards
On September 14, the list of proposed awards and subsidies for the 2022 Foshan Manufacturing Digital Intelligent Transformation Award and Subsidy Project was announced. In accordance with the requirements of the "Notice of the Foshan Municipal Bureau of Industry and Information Technology on Carrying out the Application for Fund Projects to Promote the Digital and Intelligent Transformation Development of the Manufacturing Industry in Foshan in 2022", the Foshan Municipal Bureau of Industry and Information Technology organized and carried out the digital and intelligent transformation of Foshan's manufacturing industry. The application process for the award and subsidy fund projects went through the procedures of enterprise application, preliminary review by each district, and entrusting a third-party organization to organize expert review. 911 companies were planned to be awarded and subsidized, with a total award and subsidy of nearly 600 million yuan. Among them, 33 ceramic sanitary ware and related supporting companies, including Xin Runcheng, Oceano, Ouwen Lai, and Guanzhu, received a total of 67.5148 million yuan in award-winning funds, with a maximum of 25.4605 million yuan.
In recent years, the digital and intelligent transformation of Foshan's manufacturing industry has been in full swing. In order to further create a better development ecosystem for the digital and intelligent transformation of the manufacturing industry, starting last year, Foshan city and district levels have further increased support and strive to solve the pain points and difficulties of enterprises in the digital and intelligent transformation and development.
It is understood that the application for the 2022 Foshan City's support fund project to promote the digital and intelligent transformation and development of the manufacturing industry will be launched on December 31, 2021. The assessment of this digital intelligent demonstration factory is the announcement of the results of its application. In addition to digital intelligent demonstration factories, the entire digital intelligent transformation and development support policy targets as many as 24 categories such as digital intelligent demonstration workshops, industrial Internet benchmark demonstration projects, and small and medium-sized enterprises "cloud use", which are in line with the declaration Requiring enterprises can apply independently, and the specific application work will be organized and carried out by Foshan Industry and Information Technology Bureau.
In addition, according to the different degrees of digital intelligence, Foshan encourages enterprises to carry out the construction of demonstration projects such as digital intelligent factories, digital intelligent workshops, industrial Internet benchmark demonstration projects, and digital intelligent transformation benchmark demonstration projects to provide services for different industries, Manufacturing companies of different sizes and stages provide reference samples for digital and intelligent transformation.
Zhong Duanzhang, deputy director of the Foshan Municipal Bureau of Industry and Information Technology, said, "The purpose of promoting the digital and intelligent transformation and development of the manufacturing industry with unprecedented intensity is to enable enterprises to reduce costs and increase efficiency, thereby boosting the high-quality development of Foshan's economy."< /p>
Thanks to a series of policy dividends, many Foshan ceramic companies have been able to break through the dilemma of digital transformation more efficiently, pressing the "fast forward button" for the transformation and upgrading of the building ceramics industry. This also allows more ceramic companies to fully realize the importance of digital intelligent transformation and understand how to transform and how to transform well.
Exercise the "head goose" effect
Accelerate the transformation of the construction and ceramics industry
In addition to Foshan, local governments such as Zhongshan and Shandong have also launched a series of incentive and subsidy policies to encourage and support the transformation of the manufacturing industry, but the support for ceramic enterprises is far less than that of Foshan.
The 13th Plenary Session of the 12th Foshan Municipal Party Committee once emphasized: "Foshan is destined to rely on manufacturing to build a city and enrich its people. This is history, reality, and the law of development." The ceramics industry occupies the largest share of Foshan's manufacturing industry An important position. Data from the China Building and Sanitary Ceramics Association in 2021 show that Foshan accounts for 15 of the top 20 ceramic companies in terms of ceramic tile production capacity in the country.
In the context of carbon peaking and carbon neutrality, the construction and ceramics industry, which has always been known for its "high energy consumption and high emissions", has also become an industry of national focus. Many ceramic companies actually realize that digital transformation is the way out for sustainable development. However, many small and medium-sized ceramic companies do not have as sufficient funds as leading ceramic companies. If there is a transformation error, they may directly face the risk of bankruptcy. Therefore, in the wave of digital transformation, most small and medium-sized ceramic companies are in a wait-and-see state.
For most ceramic companies, digital transformation is a matter of "crossing the river by feeling for the stones." Based on this, on July 27, 2021, Foshan City issued "Foshan City's Several Measures to Promote the Digital and Intelligent Transformation and Development of the Manufacturing Industry" to fully support the transformation of enterprises from the aspects of policies, funds, and technology platforms. Among them, the Foshan Municipal Bureau of Industry and Information Technology organized the recognition and awards of municipal-level digital intelligent demonstration factories.
In addition, Foshan has also promoted the collaborative digital transformation of the industrial chain and guided small and medium-sized ceramic enterprises to form groups for digital transformation. It has also driven small and medium-sized ceramic enterprises to carry out extensive digital transformation through clusters. On the one hand, leading ceramic enterprises are supported to give full play to the "head goose effect" to drive the collaborative transformation of small and medium-sized ceramic enterprises in the industry chain to "go to the cloud and use the cloud"; on the other hand, industrial clusters are dominated by small and medium-sized enterprises, and cluster enterprises are encouraged to "join together" to transform.
The release of this series of favorable policies has created a good external environment for the digital transformation of Foshan's construction and ceramics industry. Even in this year with such a difficult living environment, it can still stimulate the vitality of the integrated development of ceramics enterprises and provide positive transformation The ceramic enterprises have a certain degree of confidence.
