陈武 Yellow Chan
Founder of Xinye Group
Visual Artist
Cultural and creative curator
Pan-entertainment industry business innovation expert
Chen Wu is a famous entertainment and cultural space interior designer in Asia. He has won the Italian A'DESIGN Gold Award, the German Reddot Award, the German IF Design Award, the British Real Estate Design Award, the British Andrew Martin, and the Dutch FRAME Awards. , American Interior Design Golden Bund Award, Taiwan Six Arts Award and other international design awards, and has been hired as a mentor and judge in many competitions. He is currently China's top designer of entertainment and cultural spaces with the most originality and business insight, and is Asia's top designer. A leader in the field of entertainment and cultural space design.
Shenzhen Xinye Group Design Consulting Co., Ltd. (NEWERA) was founded by Mr. Chen Wu (Yellow)
It is a large-scale design service organization that provides professional conceptual planning and design, architectural design, and space design for pan-entertainment commercial and cultural projects. It provides project site selection consultation, project positioning research and development, project decoration design, brand and operation resource integration and other supporting services. In one body, we provide customers with integrated product solutions to maximize business value.
So far, Shenzhen Xinyezhu Design Consulting Co., Ltd. has provided services to Evergrande Group, Dongxihui (Macau), Baoneng Group, OCT Real Estate, South and North Noah Group, Beida Jade Bird Music Group, Hezong Culture Group, Shisan Group, Tencent and other major commercial real estate groups and well-known entertainment and cultural groups provide perfect space design solutions and high-quality overall supporting design services, and have successfully created hundreds of highly praised cultural and entertainment commercial real estate, entertainment and commercial spaces, etc. A classic project, it is known as the "most original and commercially driven" entertainment and cultural space design agency.
Today we will share three top Club works by Mr. Chen Wu and admire the excellence of the design master!
Project ONE THIRD
From Beijing to Hangzhou is a challenge and a rebirth
Time Sawtooth
Open a door
There is a space on the side of the lobby
Brand derivatives, covering an area of 50M, can accommodate 30 people
Push the door and enter not indoors, but another world
The overall area is 5,600 square meters, of which the hall covers an area of 1,550 square meters and can accommodate 1,000 people
There is no cold industrial feel in the traditional concept
Instead, the use of elements such as technology, light spots, lines, and images
Make everything full of infinite vitality
8 hours of work, 8 hours of rest, and 8 hours of entertainment, so the best 1/3 of the day is in ONE THIRD
Design unit: Xinye Group Design Consultants Co., Ltd. Project
Name: ONE THIRD
Project location: Hangzhou project
Area: 5600㎡
Completion date: 2018
Throw mediocrity to the curb
Create various possibilities and impossibilities
BECOME THE MASTER OF YOUR LIFE
Project 2: Guangzhou Hepburn Bar
The Hepburn bar design has long been admired by many designers. Mr. Chen Wu even won the 2018 FRAME Awaeds award sponsored by the world's leading authoritative professional design media "FRAME" magazine for his outstanding work "Guangzhou Hepburn". It is reported that there are 5 projects from Australia, Sweden and other countries shortlisted for this competition, including Flaggerdoot, PMclub, Shelter, and Hilma.AR OF THE YEAR category and won the award, among which "Guangzhou Hepburn Bar" was the only Chinese project nominated for the award.
It is worth noting that this is the second time that Mr. Chen Wu won the German iF Design Award (one of the three major design awards in the world), the French Double-faced God Award "GPDP AWARD" International Design Award (the highest honor in the European design industry), the gold medal, Another international heavyweight award after the British Andrew Martin (the "Oscar" in the design world), multiple honors and multiple praises, it also reaffirmed Mr. Chen Wu's achievements in the field of Asian entertainment and cultural space design from the perspective of authoritative professional fields. Originality and business insight.
Guangzhou Hepburn Bar is located on the Pearl River in Guangzhou, backed by commercial buildings, and its commercial value is self-evident. The 1,100-square-meter entertainment space is said to have cost 80 million, making it the first space-themed bar in China.
Aerial video combined with mobile stage machinery, designer Chen Wu uses technology to enhance users' sense of interaction, allowing consumers to truly feel the charm of the "future" and stimulating different entertainment experiences.
Instead of the classic black, white and gray tones, Hepburn used a large area of cosmic blue and space white. Mr. Chen Wu injected a pioneering concept of technology, machinery and futurity into Hepburn Bar, and used cool light and shadow and large screens Differentiate each functional area to make people feel like they are in a Hollywood blockbuster with 5D effect, or appear in the universe.
Guangzhou Hepburn is extremely picky when it comes to detail processing. The numbers and letters appearing on the background wall make people feel that time and space are confused. This kind of entertainment space is simply cool.
Project 3: NINE PLUS, New York, USA
Appearance
NINE PLUS in New York, USA, covers an area of 1,100 square meters and is the benchmark for New York nightlife., also subverted the closed space system of traditional KTV, integrating technology, fantasy and novelty, becoming New York's high-end limited edition KTV in one fell swoop.
Lobby
Dark black color, fashion trend, technological elements, NINE PLUS did not choose bright and warm colors, but chose the dark black style with exaggerated, asymmetrical, peculiar art forms, preference for extended lines, and the main tone of the design style is more nightclub wind.
Aisle
The designer got creative inspiration from the "9plus" Logo prototype, and derived the use of folded lines and tough elements on the walls, floor, and ceiling, which also redefined the three-dimensional principle of "brand, quality, and taste."
There are 20 private rooms in the entire KTV. Xinye Group jumped out of the original design limitations and rethought the possibilities and maximum values of space.
It is designed to meet people of different ages, different visual preferences, and different entertainment needs. Space elements, technological elements, radioactive lines, toughness and other elements were added to the design of small rooms, large rooms and VIP private rooms respectively.
Each private room is like a perfect work of art, full of thoughts and life. It's like the Milky Way, winding away, ruthless and endless, all showing the mysterious and noble unique temperament of New York NINE PLUS KTV.
Want to know the secret of success of design master Chen Wu? What's the story behind him? At 9:50 am on December 5th, come to the forum area of Hall 1 of Guangzhou Design Week. Your favorite teacher Chen Wu will attend the annual selection event of China’s New Design Youth (2020) as an important guest and give a keynote speech. Coffee, new designs, fashion trends, and moreFun and interesting new things will be staged here, why don’t you come quickly?
