In 2021, while the global epidemic situation remains severe, there are many obstacles to economic recovery, the international situation is complex and volatile, and the dividends of globalization are gradually disappearing, my country has maintained its leading position in the world in terms of economic development and epidemic prevention and control. In 2021, foreign trade import and export achieved rapid growth, reaching new heights in scale and steadily improving quality, making an important contribution to maintaining the stability of the global industrial chain and supply chain and assisting the recovery of the world economy.
In 2021, despite the impact of real estate macro-control and dual-carbon and dual-control policies, my country's ceramic and sanitary ware industry has experienced rising raw material prices, energy costs, labor costs, and shipping prices. Despite the multiple tests, under the strong leadership of the Party Central Committee, promoted by government departments at all levels, and with the joint efforts of the entire industry, the stable development of foreign trade has been maintained, creating a good foundation for the development of the industry during the "14th Five-Year Plan" period. Good start.
In 2021, my country’s cumulative export value of building and sanitary ceramic products (excluding hardware and sanitary ware products) was US$15.77 billion, a year-on-year increase of 11.43%. In 2021, my country’s foreign trade of building and sanitary ceramic products will present the following characteristics:
1. Against the background of repeated epidemics and complex and changeable external environment in 2021, my country still maintains its position as the largest country in the export volume of building ceramic products and sanitary ceramic products, which is very important for maintaining the supply and demand balance of the global sanitary ceramics market. Provides strong protection;
2. Against the background of the continued spread of overseas epidemics and the tortuous global economic recovery, my country's ceramic tile exports have declined slightly in 2021, but the overall export volume has remained stable, and the average unit price of exports has continued to rise steadily;
3. Affected by the epidemic, overseas economic recovery has been hindered, production cannot proceed normally, production capacity cannot be fully released, and it is difficult to continue to meet rigid market demand. Overseas orders continue to be sent to China, and my country's sanitary ceramics exports have taken advantage of the trend to expand, with export volume and export volume achieved double-digit growth at the same time, and the growth curve continued to rise;
4. Nearly 80% of exported ceramic tiles go to developing countries, especially countries along the Belt and Road, and more than 50% of exported sanitary ware goes to developed countries and regions. The overall share pattern of export flows to regions has not changed significantly;
5. The export volume of ceramic glaze products in 2021 will increase significantly compared with 2020, and the export scale will further expand. However, on the premise that the overall unit price is basically the same as last year, taking into account the increase in raw material prices, increased labor transportation costs, etc. Affected by unfavorable factors, the profit margin of ceramic glaze products has shrunk.
(1) Overall export situation
The export volume of architectural ceramics in 2021 will be 601 million square meters, a decrease of 3.40% compared with 2020, and the export value will be US$4.099 billion, a decrease of 0.70% year-on-year. my country's export volume of architectural ceramics has been on a downward trend since 2015. In 2020, the decline was particularly obvious due to the impact of the global epidemic and Sino-US trade friction. In 2021, the decline in export volume slowed down and the decline curve flattened. On the one hand, this is because the impact of the epidemic has subsided, and on the other hand, it also benefits from a series of incentive measures launched by governments and international organizations to revive the economy.
Thanks to the increase in the unit price of exported architectural ceramics, which increased by 2.80% from US$6.63/square meter in 2020 to US$6.82/square meter, the export volume in 2021 will only drop slightly by 0.70% compared with 2020. On the one hand, the increase in price This is due to the impact of rising costs such as energy, raw materials, labor, and environmental protection investment. On the other hand, it also reflects the trend of my country's ceramic tile products gradually withdrawing from the low-end product market and gradually transforming into mid-to-high-end products.
At the same time, my country's export volume and export value of architectural ceramics still ranks first in the world, playing a decisive role in ensuring global market supply and price stability.
(2) Overall situation of imports
In 2021, my country's architectural ceramics import volume was 6.75 million square meters, a decrease of 69.90% compared with 2020. The import value was approximately US$155 million, a year-on-year increase of 12.35%. The import unit price was US$25.56/square meter, with a growth rate of 273.26%.
The sharp fluctuations in the import curve from 2019 to 2021 can be seen more clearly in the chart below. The import volume in 2020 has skyrocketed, but the import value has declined instead of rising. After tracking and investigating the abnormal data, the association found that a transaction with extremely high value but low unit price occurred in 2020, which forced the import curve to deviate from the normal development track. Therefore, the changes in import volume and import value in 2021 are actually the return of the curve to normal levels.
Compared with 2019 in the pre-epidemic era, my country's architectural ceramics import volume fell by 3.01% in 2021, the import value increased by 4.28%, and the import unit price continued to rise.
(3) Top ten destination countries for ceramic tile exports
Under the architectural ceramics category, the export volume and export value of ceramic tiles accounted for 98.94% and 97.61% respectively. The following analysis of export flows and origins will focus on ceramic tiles.
In 2021, my country's ceramic tile export volume was 595 million square meters, and the total export volume to the top ten major countries or regions was 419 million square meters, accounting for 70.42% of the total export volume, compared with 59.27% in 2020 % increased by 11 percentage points, indicating that my country’s ceramic tile export concentration has further increased.
Eight of the top ten countries exporting ceramic tiles in 2021 are RCEP members, except for Peru and Chile, which rank eighth and tenth. Compared with the 2020 ranking, the Philippines continues to rank first, with export volume increasing by 4.93% year-on-year in 2020. Indonesia and South Korea have swapped places compared to 2020. Myanmar, which ranked ninth in 2020, fell out of the top ten in 2021. Chile, which ranked 12th in terms of imports of ceramic tiles from my country in 2020, entered the top ten list, ranking tenth.
In addition, according to export volume statistics, Vietnam is the first destination country for my country's ceramic tile exports, with an export volume of approximately US$597 million, mainly because the average unit price of ceramic tiles exported to Vietnam is US$36.25/square meter, which is several times higher than Products exported to other countries.
(4) Origin of exported ceramic tiles
In 2021, Guangdong Province ranked first with an export volume of 366 million square meters of ceramic tiles and an export value of US$1.749 billion. The export volume accounted for 60.89%, which was basically the same as last year’s 60.91%. Because Guangdong Province exported ceramic tiles The unit price is about 50% lower than the average national export unit price. The export value of Guangdong ceramic tiles accounts for 42.68%, which is lower than the export volume. This data has increased by nearly two percentage points compared with 2020, but it is still far from the 60% proportion in the pre-epidemic era.
Fujian Province, which ranks second in export volume, accounts for 23.74% of the country's total export volume and 15.40% of its total export value. The average export unit price is US$4.42/square meter, which is also lower than the national average export unit price.
Guangdong and Fujian are also the top two provinces in the export rankings for a long time, and have always maintained a double-digit proportion. Shandong's export volume ranks third, accounting for 4.58% of the total, and its export value accounts for 7.98% of the total. However, its average export unit price is much higher than the industry average, ranking first in the country.
(1) Overall export situation
In 2021, my country's sanitary ceramics export volume was 110 million pieces, an increase of 16.82% over 2020, and the export value reached US$9.878 billion, an increase of 12.13%, with an average of US$89.87 per item, a decrease of 4.02% from the previous year. In addition to the slight decline in export volume in 2020 due to the impact of the epidemic, the export volume of sanitary ceramics has maintained growth since 2016. This is also due to the low base in 2020, combined with the impact of the growth in worldwide demand for sanitary ceramics and insufficient overseas production capacity. , the growth rate in 2021 increases and the growth curve becomes steeper.
The export of sanitary ceramics can maintain steady growth from 2016 to 2021. On the one hand, the export of sanitary ceramics is not affected by the international trade situation. More importantly, my country's sanitary ware products are known for their high quality. Our advantages are absolutely competitive internationally. In 2021, the export proportion of my country's sanitary ware products will remain at around 40%.
(2) Overall situation of imports
After experiencing a decline caused by the epidemic in 2020, the import volume of sanitary ceramics in 2021 has rebounded to 2.06 million pieces, which is basically the same as the import volume in 2019. Affected by the 30.33% increase in import unit price, the import volume of sanitary ceramics reached US$155 million, an increase of 44.14% from 2020.
(3) Top ten destination countries for export of sanitary ceramics
In 2021, the share of my country's sanitary ceramics exported to developed countries and regions such as Europe and the United States is close to one-half of the total export volume, which is basically the same as in 2020, indicating that my country's sanitary ceramics products still maintain strong competitiveness in developed regions. .
In 2021, exports to the top ten major countries or regions accounted for 61.91% of the total exports of sanitary ceramics. Among them, exports to the top five countries or regions accounted for 47.79% of the total. The two data are consistent with 2020 The annual difference is less than 1%, but major changes have taken place in several major export target countries. In 2020, the top five Saudi Arabia, Singapore and Malaysia fell out of the top ten. Canada, the United Kingdom, and Australia experienced a decline in their share in 2020. After falling, it returned to the top ten.
(4) Origin of sanitary ceramics for export
Sanitary ceramics exports to major provinces and cities across the countryThe top five rankings in terms of volume and export value are basically the same as in previous years. Guangdong Province still occupies the first place. The rankings of Hebei, Fujian, and Shandong remain unchanged from 2020. The subsequent rankings of Jiangsu and Zhejiang are exactly opposite to those in 2020. Tianjin and Henan’s proportion increased and entered the top eight.
Among the top eight producing areas by export volume, Jiangsu and Shandong have the highest unit prices of sanitary ceramic products, both exceeding US$100 per piece.
(1) Overall situation of import and export
The export volume of ceramic glaze products in 2021 will be 459,000 tons, a substantial increase compared with 2020, with a growth rate of 44.82%. The export volume is US$368 million, a year-on-year increase of 43.50%, and the export scale has further expanded.
The import volume of ceramic glaze products was 26,200 tons, with an import value of US$122 million, basically the same as in 2020.
Comparing the export unit prices, it can be seen that the overall unit price of color glaze products in 2021 is basically the same as last year, without obvious fluctuations, considering the impact of unfavorable factors such as the increase in raw material prices and the increase in labor and transportation costs. , the export profit margin of the color glaze industry has shrunk.
(2) Top ten destination countries for export of colored glazes
Ceramic glaze products exported to Asian countries or regions accounted for approximately 68.02% of exports, a slight decline compared with 2020 (71.20%). The top ten major export destination countries or regions accounted for 73.58% of exports, basically the same as in 2020 (74.67%).
(3) Origin of export colored glazes
The total export volume of the five provinces of Shandong, Guangdong, Jiangsu, Jiangxi, and Zhejiang accounts for nearly 80% of the country's total export volume. Among them, Shandong accounted for 183,500 tonsThe export volume of colored glazes and export value of US$119 million ranked first, with export volume accounting for 39.99%, a decrease of nearly 5 percentage points from last year's 44.85% share.
