At the beginning of 2022, Xinzhongyuan Ceramics and Liang Home Furnishing jointly agreed on an annual cooperation structure-taking Jiangmen, Qingyuan, and Huizhou as the main battlefields for the alliance activities of both parties, radiating to surrounding areas and driving sales growth.
Annual cooperation, "war" starts a prairie fire
Under the annual cooperation framework, the "Star Show New Zhongyuan" activity between Xinzhongyuan Ceramics and Beautiful Home Furnishings is in full swing: On March 19, the first quarter of Beautiful Home Furnishings Artisan Edition complete package was released The "Xingxiu New Zhongyuan" event was successfully launched in Jiangmen. Zhang Shanshan & Chen Keyu made a surprise appearance and sang in Jiangmen. On June 19, the second season event - "Xingxiu New Zhongyuan & Beautiful Home 21st Anniversary" event was a complete success in Qingyuan. The "Eight Aunt" and "Tailor Guy" of "Seventy-two Tenants" served as the first time The product "Experience Officer" caused a sensation in the city!
Overwhelming influence, trump IP activities
Currently, decoration has developed into a major trend in the home decoration industry. Xinzhongyuan Ceramics has been continuously cultivating the whole decoration channel. Since reaching a strategic partnership with Liangju in 2016, it has maintained close connection with Liangju for a long time and made every effort to promote the cooperative relationship.
“Xingxiu New Zhongyuan” is disseminated as an event IP, bringing high-quality decoration to consumers, and is highly sought after by consumers. The enthusiastic response received from the two events in Jiangmen and Qingyuan reflects that the high-quality decoration services and building materials products have been highly recognized by the consumer public.
In full swing, the promotion is starting again
In view of the enthusiastic response from consumers, Xinzhongyuan & Liang Home Furnishing have once again upgraded their cooperation. The third season of the "Xingxiu Xin Zhongyuan & Liang Home Furnishing Province Linkage" event has been officially launched on September 19.
In the early stage of the official launch of the event, Zhong Yuhua, manager of the channel department of Huizhou Xinzhongyuan CeramicsWe have conducted tours in 7 surrounding beautiful home furnishing stores, focusing on publicizing and implementing the implementation details of this event.
It is reported that from September 19th to October 7th, anyone who orders Xinzhongyuan Ceramics products at the Liang Home Store will be able to upgrade the package products at the factory's special price.
On October 1st, the third season of the "Xingxiu New Zhongyuan & Beautiful Home Province Linkage" event will be launched at Longsheng Beautiful Home in Huizhou, Guangdong. "Bagu" and "Tailor Guy" will once again serve as product "Experience Officers" get decoration benefits for everyone! In order to allow consumers to obtain more generous benefits, this event has specially approved preferential policies.
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